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Pactiv Corporation

Benefits Enrollment Guide

The Assignment Create a clean design that clearly explains the Annual Benefits Enrollment package. Imagery should be fresh, but still in keeping with brand. Include a 20-page shell to be customized across 15 business sectors.

 

The Creative The corporate colors are utilized in a manner that allows bright spots of orange to lead the eye. Well-defined margins, callouts, and table styles all contribute to a crisp, modern design. A generous  amount  of  white space permits flexibility, producing a consistent look when text is poured into each customized booklet.