Midas Corporation

Press Kit Booklet Design

The Assignment Create a 42-page booklet to help shop owners implement and promote a carseat safety check. Include a coordinating folder design.

 

The Creative The design combines a bold, masculine structure with some playful elements to reflect the child-centered nature of the program. A specially designed die-cut creates a "Building Block" tab system along the side for quick reference. The cover art and tab system implemented here are an example of how my illustrative skills come into play.

Midas PR Booklet.jpg